Join us for a demo any time it fits your schedule.
Through our channel program, Shared Spirits resellers have access to variety of value-added benefits including extensive industry knowledge, sales and marketing resources, and world-class customer support.
We’re excited to share what our technology and people can do to lift your brand. Please count on an hour or so for our time together.
Hyperlocal activations in the spirits and wine business
Agencies have been expert at talking brands and pros like Sam into thinking social engagement, demographic reporting, analytics, and distributor data equate to customer ownership. It doesn’t.
Our software allows Jean to take part in the Shared Spirits, (Buy, Share, Redeem, Rebate) marketing program. This marketing tool allows for the deployment of drink credits out through patrons to their connection, colleagues, and families.
magine campaigns where your chosen super consumers have the opportunity to share cocktails that are redeemed at your on-premise partners. They share these cocktail micro-experiences with their colleagues, friends, and connections.
When you are creating a new category, all parties have to win. You can’t leave anyone behind
So what should the feature set of successful sampling strategies include?
These elements are increasingly important.
Price – Of course. The hard cost and budgets have to be considered.
Favors Retail – Does the sampling lead to retail buys, if that’s your goal?
Speed of ROI – How quickly will the marketing spend turn into new sales volume or depletion?
Customer Data – First party data if you can get it is increasingly valuable. How much more valuable would your brand be if you knew the emails of 80% of your product buyers? Or 90% of their phone numbers.
Post Experience Marketing – Customers need to be touched after the sampling. You’re aren’t.
Hyper Local – Local leaders, patrons of your key restaurant partners and local Ambassadors help build brands.
Tech Enabled – Will your sampling programs ultimately lead to true digital, even metaverse enabled marketing.
Highly Experiential – Do your samplings at events lead to on-premise experiences that then lead to retail depletion?
, a $15 spend per attendee is sponsorship and you have no visibility on who the attendee is, whether or not she bought your product after the event, and no ability to market directly to her after the event.
If you’re interested in taking part in category creation and being a part of something never before delivered to the spirits, wine, and beer industries, we’re interested in chatting with you.
t thing to note, it’s not a discount model. We want you ringing up full retail!
A pathway for direct to consumer implementations and growth within your current on-premise network of distribution and relationships.