Why We Do This

Shared Spirits birth was inspired by social media. We have been ahead of the spirits, wine, and beer marketing industry as marketing pioneers from day one. Our technology addresses what the industry has expressed as problems for years. Lack of true measurement and poor tracking on marketing spends. We want to help your brand grow. Smartly, compliantly, and with ROI unlike you’ve ever seen. Contact us to learn more.

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Pay for Performance

Does your brand deserve an agency with forward thinking decision makers who know the spirits, wine, and beer industry is ready for real value innovation.
Measurable Events
We grew tired of watching brands pay millions for campaigns led by street teams and impossible to measure "engagement" metrics. If...
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Digital Activations
We're not talking about a wasted Influencer spend here. We're talking about knowing who bought, drank, shared, and bought again. A...
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NO EXCUSE MARKETING
If you're not willing to put your marketing spend in areas where it will be measurable, we're not your team. We work to deliver ev...
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Our Offerings

We're experienced pros offering some tweaks in the services you expect from great agencies. We bring technologies you've never experienced. Promise.
EVENTS
Virtual and in-person when allowed, our team is delivering a pre-event, during-event, and post-even...
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ACTIVATIONS
Activations have changed. We know. With Shared Spirits, your marketing spend will be even smarter th...
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TAG for SWAG PROGRAM
Check out the future. It's the Shared Spirits Marketing TAG for SWAG Program. We convert your swag i...
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IN-STORE TASTINGS
In today's new retail "first" environment, you need sampling pros who care. Our staff loves what the...
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SUPPLIER RETAIL REBATES
The manufacturer/supplier rebate model is in dire need of value innovation. We are not going to giv...
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THE SHARED SPIRITS APP AND CAMPAIGN MANAGEMENT MACHINE

There is little chance of us covering the robust technology built to serve the spirits, wine, and beer industries in the scope of this page. It wouldn’t be in our best interest to do so anyway.


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The SSM Consulting Community

We have some key partners in the mix. From brand strategy, technology, consulting, and event planning, we have it covered.
Sherman G. Mohr
Sherman G. Mohr
Sherman G. Mohr
Co-Founder
Blue Ocean Strategy Consultant and Co-Founder Sherman G. Mohr is a thirty year Nashville TN resident...
Detail
Jasmine Dary of TwistedCorks.co
Jasmine Dary of TwistedCorks.co
Jasmine Dary of TwistedCorks.co
Events Partner
Jasmine Dary is Founder & CEO of Twisted Corks. Twisted Corks grew out of her years of experienc...
Detail
objectstream
objectstream
objectstream
Technology Lead
Objectstream is an integrated service company delivering deep expertise, objective insights, tailore...
Detail
Keith McCeney/McCeney and Martin CPA
Keith McCeney/McCeney and Martin CPA
Keith McCeney/McCeney and Martin CPA
CFO
Keith McCeney serves as our CFO and primary financial reporting advisor. Keith's role from day one h...
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Latest Posts

We observe, study, and write about the industry we love.
A Look at Online Cocktail Competitions
A Look at Online Cocktail Competitions
July 28, 2020

Here at Shared Spirits Marketing, we’re committed to the industry. We also feel the industry needs significant virtual and digital leadership.

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The Future of Virtual Tastings. My top five predictions.
The Future of Virtual Tastings. My top five predictions.
July 22, 2020

Best practices in virtual tastings involve enough lead time for attendees to register and have time to purchase the bottle of wine or spirits or beer in question.

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Build Your Brand With Strategy, Not Tactics
Build Your Brand With Strategy, Not Tactics
July 21, 2020

Our tech is the first mobile technology attached to a campaign management system that marries marketing spends with retail, on-premise, sampling, activations, virtual events, and ambassador marketing.

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Start growing your brand today

For far too long spirits, wine, and beer brands have had to rely on sketchy information, bad data, and poor ambassador tracking. We know case count sales are the bottom line but they are a lagging indicator of success. You deserve to know well in advance of a reporting period what is working and what isn't. Schedule a talk with us. We want your business.
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