Meet One of Tennessee Whiskey’s Oldest Brands. Andy and Charlie Nelson of Nelson’s Greenbrier Distillery

It’s a great pleasure to feature the Nelson Brothers of Nelson’s Greenbrier Distillery(@TNWhiskeyCo) located in Nashville, TN. These guys and their family have a heritage and history in the whiskey business unlike anyone else. It’s a great story. Enjoy! Sherman: For the benefit of our readers, share what business were you guys in prior to […]

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Increasing the Value Prop of Touring Artists for Beverage Brands

Upon moving to Nashville some 27 years ago, I had little understanding of the music industry. I was in the alternative/subprime mortgage lending industry at the time. Once I began networking in Nashville, it didn’t take long to gather numerous music industry referrals. It wasn’t a credit issue with these artists and producers; it was […]

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Get the Shared Spirits Bourbon Influencer’s Report

Nashville loves it’s bourbon. It loves its whiskey. Shared Spirits drilled down on this topic aggregating several bourbon brand twitter accounts and moving the most influential of all of them to the top of the list. We then fed the data to a unit of IBM that serves to put the Twitter list leaders through […]

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Meet Beer Business Bad Ass Neil McCormick of Yazoo Brewery

It is my great pleasure to be joined today by Neil McCormick. Neil is the Sales and Marketing Manager of Yazoo Brewery in Nashville, TN. Yazoo is a iconic in Nashville culture and would be considered the original craft brew trailblazer here in Middle TN. Neil’s work with Yazoo and the spirits, wine and beer […]

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