Influencer Marketing Platform for the Spirits, Wine and Beer Industry Launching

Shared Spirits of Nashville, TN is poised to launch the first industry specific influencer/ambassador marketing platform for the spirits, wine and beer industries. It shares this announcement with key groups of industry influencers knowing that key connections in important markets may wish to leverage the platform for their brands, key […]


Meet Future Wine Industry Superstar Marisa Sergi of RedHead Wine   Recently updated !

Welcome to this installment of the Shared Spirits Marketing Industry Influencer Interview Series. Our desire is to share personal stories and interviews of the people behind or associated with spirits, wine and beer brands. These great stories provide context to the narrative of authentic brands. Made up stories aren’t really […]


Is Your Marketing Creating Value for Your Spirits, Wine or Beer Brand?

I’ve become a real fan of identifying and pursuing marketing solutions for clients where value creation opportunities have the best chance to blossom and thrive. My first read on the topic some two years ago came from Author Sangeet Paul Choudary. He is the Author of Platform Scale and it’s follow […]


The Most Influential Women in the Liquor Business

We’re sharing the top list from numerous web sites and publications in this post. From HARPERS BAZAAR Magazine: Women in the Liquor Business http://www.harpersbazaar.com/culture/travel-dining/a17236/women-in-liquor-industry/ Top women in the distillery business. The Women Behind Your Favorite Spirits Ten Leading Executive Women in the Liquor Industry Ten leading female spirits industry executives […]


Meet Sarah Sebastian. Spirits Industry Influencer and Girl Boss Bad Ass

Welcome to this installment of our Industry Influencer Interview Series. This time around, Sherman features a South Florida connection that should be on your radar. Sarah Sebastian is a Agency Principal and Founder of a couple of extremely cool enterprises. The one that caught our attention was her role in […]


We Know Our Massively Transformative Purpose

Peter Diamandis recently launched a short blog post series around how big companies “turned it around”. We’re fans of Peter’s work, his mission and his devotion to living a life and growing companies that are driven by what he has coined a massively transformative purpose. What is a massively transformative purpose?  […]